Sign up today for the2010 DCHA Conference & Trade Show, in Lexington, Ky., March 23-25.
These nationally known speakers will present ideas to improve your bottom line.
Tom Shay, CSP, Profits+Plus
When Your Managemtn Style Isn't Working and Your Employees Aren't Either, It's Time for a Change
As managers and owners, we often find our business does not go forward or grow as fast as we would want it to. Frequently we take this challenge and lay it at the feet of our employees thinking that if we only had better employees our business would operate in the manner we desire. We are going to look at what things we do that often contribute to keep our business from operating better. Shay's "small business stress steps" will provide you with the insight to run a more profitable and better operating business.
Charlie Arnot, APR, CMA
Consumers Are from Venus - Farms Are from Mars
The changing structure of the dairy industry creates new challenges and opportunities for building support from a public long removed from farming. The change in size, scale and use of technology in the dairy industry, combined with idealized notions of what farming "should be," create a gap between the public's expectations and the reality of today's dairy industry. In this session, Charlie Arnot will help us understand what consumers expect from today's farmers and, more importantly how we can build public trust and support for today's dairy industry.
Roger A. Cady, PhD, Sr. Techincal Consultant - Marketing Advicosr Elanco Animal Health U.S. Dairy Trends: A Brave New World, Not for the Faint of Heart
An in-depth analysisof dairy trend data will be presented to create an understanding of what forces are transforming the U.S. dairy industry. By looking backwards and at other industries, it is possible to get a view of what the U.S. dairy industry may look like in the future to help you make plans to maintain a sustainable business over the coming decades. Sponsored by Elanco Animal Health.
DCHA SurveyReminder
If you haven't already done so, please take a few minutes to completea confidential survey for DCHA before Sunday, Feb. 28.Click here to start survey.
The Dairy Calf & Heifer Association's Board of Directors wants to ensure that the association is meeting the needs of its members and the industry it serves. This is especially important during this quickly changing and increasingly challenging environment. All those participating in the survey will be entered into a drawing to win free registration to the 2010 Dairy Calf & Heifer Conference in Lexington, Ky., March 23-25. The winner will be notified the week of March 1.
Not a DCHA member? We want to hear from you, too. As an added incentive, non-members will be given access to the member portion of the DCHA Web site for the month of March.
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opportunities for building support from a public long removed from farming. The change in size, scale and use of technology in the dairy industry, combined with idealized notions of what farming "should be," create a gap between the public's expectations and the reality of today's dairy industry. In this session, Charlie Arnot will help us understand what consumers expect from today's farmers and, more importantly how we can build public trust and support for today's dairy industry.
understanding of what forces are transforming the U.S. dairy industry. By looking backwards and at other industries, it is possible to get a view of what the U.S. dairy industry may look like in the future to help you make plans to maintain a sustainable business over the coming decades. Sponsored by Elanco Animal Health.