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Heard in the Hutch Rate Card

Advertising Rates

Effective Jan. 1, 2012

CIRCULATION

The new Heard in the Hutch is an eight-page, four-color member publication that will arrive in members' mailboxes with all the same great content that the electronic version featured and more. Issues are saddle-stitched and three-hole punched for easy archiving as a valuable information resource and sharing among employees. Archival versions are also available on the DCHA website, www.calfandheifer.org.

RATES (Discounts apply) Click here to view ad sizes.

4-color full page - $2,500                                     4-color quarter page - $675

4-color half page - $1,325                                    4-color eighth page - $350

4-color page 1 banner ad - $850

SCHEDULE

Heard in the Hutch is published January, March, July and October. Ad space is limited.

Closing Dates

 Issue                 Closing Date               Ad Materials Due

January             November 23              December 7

March                January 26                  February 9

July                     May 25                         June 8

October             August 24                    September 7

MECHANICAL REQUIREMENTS

All artwork should be submitted at 100% and should match specified ad sizes. Any revisions or modifications that need to be made in artwork will be charged to advertiser in addition to current ad space rates.

Specs: Ads are full-color for standard price. See page 2 for ad sizes. Please submit 300 dpi, CMYK files in JPEG, EPS (fonts outlined) or PDF (fonts embedded) format to Nancy Soucek, soucek@drakeco.com, 636/449-5077.

DISCOUNTS & TERMS

Heard in the Hutch ads will be billed after publication. Cancellations received after the closing date will be assessed a 50% surcharge for ad space reserved. Package discounts apply to advertising in Heard in the Hutch, Heifer Notes and DCHA Resource Directory. Additional 10% discount for advertising in any two. Additional 15% discount for advertising in all three. No cash discounts. Invoice payments due 30 days after invoice date. A late charge of 1.5% per month will be made on outstanding accounts after 30 days.

CONTACT/CORRESPONDENCE

Please submit contracts and address all questions and correspondence regarding DCHA advertising to Brian Reuwee, (636) 449-5077.

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